That cr@p advert with the stupid letter box and the reflection is awful. What are they actually advertising? What can you see if you manage to get about 10cm close to the screen. Well, its a walk in the mountains (which incidently are littered with rubbish), a mediocre beach and a dinner at a taverna. I'm sold, I'll book!
Then you have a great advert from Malaysia, India, Montenegro and Israel, the latter of which is really unstable yet they still have more to offer than Cyprus. As for Montenegro, the country's tourism is a growing economy after the terrible conflict it has seen.
Come on Cyprus CTO how about a theme park, better sports facilities for the general public, better public transport, specialised tours (can you believe there is a tour to the sunday market on Dhekalia Road??), longer opening hours for museums etc and better, cleaner beaches with better equipped facilities rather than a taverna plonked in the background