the translation was made with a little help from Altavista and therefore there might be mistakes in it. (I couldn't be bothered to do it all myself. Hope its not to bad. 
) Its weird what results this sometimes produces.....
Sponsoring revolution
1. FC Cologne who just climbed into the german federal laegue (Bundesliga) goes new ways with the Sponsoring. After information from the magazine "Spiegel" (mirror) from the coming season they will not promote for a product on their leotards, but for a whole country: Cyprus. Even the fans will profit from it.
Hamburg - the third biggest island in the Mediterranean wants to increase thereby its name recognition as a holiday destination on the German market.
The club grants the main sponsor far more than the usual advertising forms like the signature mark at the side fence, on the player chest or at the collar of the coachs jacket: In the future the FC professionals will have their winter training camp in Cyprus, cypriot coaches are sent for advanced training to Cologne and in the "RhineEnergyStadium" a travel agency will be opened, which offers Cyprus journeys to members and fans of the club at special conditions.
Contrived and completed was the deal by the cypriot group of investors of Satena, which with various building projects wishes to establish a tourism with higher standards. In the negotiations with the 1. FC Cologne the group has outpaced a big supermarket chain (Rewe) and a well known department store (Kaufhof). The club takes 4.35 million Euro per season, the Cyprus tourism authority expects medium-term a doubling of the number of the German holiday-makers, reaching then over 300.000 annually.
Further information says, the club will officially present the agreement on coming Tuesday on a press conference.
In case anyone knows German, here is the original article:
http://www.spiegel.de/sport/fussball/0, ... 31,00.html
